Responsible Finance Forum

DIGITAL FINANCIAL SERVICES AND THE BUSINESS OF MANAGING CASH: USING DATA-DRIVEN INSIGHTS TO ADDRESS THE AGENT LIQUIDITY CHALLENGE

Fabian Reitzug and Soren Heitmann
Source:  Partnership for Financial Inclusion

Agent liquidity remains a persistent challenge providers face when building economically viable, reliable, and trustworthy agent networks. Despite the availability of a variety of tools, providers have not necessarily been able to fully address and resolve this critical issue. IFC research explores the diverse factors that influence agents’ abilities and constraints to better understand and frame the problem. Based on findings from multiple African countries, the field note showcases how contextualized knowledge of the factors impacting liquidity provides for novel approaches to tackling the liquidity challenge.

Originally published on the Partnership for Financial Inclusion’s website